What is the average AISO score for estate planning websites?

The average AISO score for estate planning websites is 53 out of 100, based on a scan of 335 sites. This score combines SEO, readability, engagement, AEO, and WCAG accessibility ratings.

How do estate planning websites perform on accessibility?

The average WCAG accessibility score for estate planning websites is 57 out of 100. According to the W3C, websites should meet at least WCAG 2.1 Level AA standards. Many estate planning sites still lack basic requirements like alt text, proper contrast ratios, and semantic HTML.

Are estate planning websites ready for AI search engines?

Most estate planning websites are not well-optimized for AI answer engines. The average AEO score is 20 out of 100. Common issues include missing structured data (18% of sites), lack of FAQ sections, and no direct-answer formatting.

What is the biggest weakness of estate planning websites?

The biggest weakness for estate planning websites is AEO, with an average score of just 20 out of 100. This means most sites in this vertical have significant room for improvement in this area.

Estate Planning Website Audit Report - AISO Studio

Full Results

The table below lists all 335 websites ranked by their overall AISO score. Each row shows the total score, letter grade, and individual dimension scores. Use it to see how sites in the estate planning space compare against each other.

Domains are partially blurred to protect privacy. Scores range from 0 to 100. Higher is better.

#	Domain	Score	Grade	SEO	Read.	Eng.	AEO	WCAG
1	chesapeake******************	74	B	97	57	90	43	89
2	pzla*****	71	B	100	32	90	56	95
3	zspa*******	70	B	84	52	90	38	95
4	oakgrovees****************	69	C	89	56	75	58	73
5	pearso***********	69	C	89	44	100	53	62
6	brumbaug*************	68	C	94	65	75	18	93
7	mcbri*********	68	C	86	63	100	33	58
8	wdhj*******	68	C	94	52	85	26	94
9	brehme***********	68	C	94	56	68	58	64
10	estatep*************	67	C	84	58	100	33	63
11	bottesta**************	67	C	94	51	75	25	100
12	haleb*******	67	C	94	56	80	36	71
13	thefarre*************	66	C	87	60	85	25	78
14	jtpa*******	66	C	86	57	85	18	93
15	begleyl***********	66	C	89	45	90	48	63
16	kevins*********	66	C	88	45	85	43	75
17	morgan***********	66	C	94	68	85	26	50
18	sjcoll**********	66	C	87	57	78	18	100
19	cantorl***********	65	C	82	50	83	43	70
20	wiley********	65	C	89	58	75	30	78
21	norcros************	65	C	97	41	90	41	60
22	postfallse*****************	65	C	89	57	95	33	52
23	carlson************	65	C	94	41	90	33	73
24	blackh***********	65	C	86	44	100	33	65
25	texasprob***************	65	C	97	24	90	41	91
26	elevatedes****************	65	C	86	49	78	53	60
27	jkkr*******	65	C	91	54	93	36	47
28	indianaes****************	64	C	97	49	78	18	86
29	kellehe************	64	C	95	45	85	38	60
30	shahee***********	64	C	86	51	85	25	82
31	attorneyc***************	64	C	85	65	75	10	93
32	newmexico**************	64	C	94	40	80	33	84
33	oakcityes****************	64	C	94	58	95	26	43
34	alerst***********	64	C	84	66	75	18	81
35	oconn*********	64	C	74	54	80	25	95
36	begley**********	64	C	78	56	78	35	76
37	fordbe*********	64	C	97	31	80	33	93
38	mccart***********	64	C	94	26	90	41	83
39	bfql******	63	C	94	42	90	43	44
40	okura*******	63	C	81	55	95	33	52
41	estatepl*************	63	C	82	66	65	18	90
42	peckt********	63	C	89	53	78	10	93
43	evans*********	63	C	77	54	73	30	89
44	legerl***********	63	C	89	56	88	26	57
45	palme*********	63	C	89	48	70	25	93
46	nmfinan***********	63	C	89	51	68	46	67
47	littlej*************	63	C	87	57	80	10	88
48	epgor********	63	C	82	62	75	58	27
49	strom*******	63	C	92	51	70	40	65
50	fletche***********	62	C	94	38	90	18	80
51	juleshaa*************	62	C	79	51	85	10	94
52	walker*********	62	C	86	59	88	18	58
53	bale*******	62	C	84	49	85	18	84
54	ssw****	62	C	83	58	88	26	56
55	estatepla***************	62	C	89	50	85	10	83
56	burgsi*********	62	C	92	46	80	18	81
57	thewyoa***********	62	C	92	47	80	10	90
58	mcclell***********	61	C	89	61	70	33	47
59	theesta*************	61	C	86	43	70	28	91
60	ctpo******	61	C	89	50	80	60	21
61	green********	61	C	91	30	90	41	63
62	idahol***********	61	C	89	49	75	18	83
63	eplin*********	61	C	89	47	68	45	60
64	lynch*********	61	C	89	41	100	33	42
65	atlasla***********	61	C	87	48	80	10	92
66	mikam*********	61	C	94	42	80	63	22
67	guttm*********	61	C	83	49	95	26	52
68	tannehi*************	61	C	89	54	85	33	43
69	vitale**********	61	C	90	43	78	30	72
70	mttax*******	61	C	86	47	100	43	21
71	brooklynt***************	61	C	86	53	80	40	45
72	legacyl************	61	C	87	45	90	26	62
73	stonec*********	60	C	89	48	75	38	50
74	pennington******************	60	C	86	51	85	10	75
75	natsta*********	60	C	87	55	60	10	100
76	ocestat*************	60	C	78	55	90	18	58
77	harrisl***********	60	C	86	47	100	33	29
78	patrici*************	60	C	89	39	58	50	74
79	cade*****	60	C	89	44	85	10	82
80	nicela*********	60	C	82	45	73	18	91
81	boffsp*********	60	C	84	51	73	10	93
82	louisianasu********************	60	C	82	60	73	20	68
83	mycal********	60	C	89	56	88	33	28
84	cltestat*************	60	C	92	45	80	18	69
85	jmsla********	60	C	84	58	80	25	52
86	souther*************	60	C	76	57	80	10	85
87	eastsidees****************	60	C	91	40	83	25	67
88	wa-pr*********	60	C	74	62	75	25	67
89	grupp*******	60	C	92	48	80	10	77
90	npavl*********	59	D	72	42	90	33	60
91	maumel*********	59	D	87	51	70	10	88
92	clarka**********	59	D	67	69	63	33	58
93	talai*******	59	D	97	40	78	18	67
94	cotrust************	59	D	77	59	73	40	44
95	hmklawpea**************	59	D	82	47	63	38	73
96	hollandp*************	59	D	92	44	78	10	82
97	idahoesta**************	59	D	84	53	95	26	33
98	gwsp*****	59	D	79	54	70	10	94
99	kansasl************	59	D	92	57	78	10	56
100	harves**********	59	D	89	52	83	25	42
101	northwoo**************	59	D	82	37	85	10	93
102	uppermi*************	59	D	86	43	95	26	45
103	mteld*********	59	D	89	26	73	53	61
104	charlotte****************	59	D	86	45	75	10	93
105	calf******	59	D	89	37	75	26	80
106	mccart***********	59	D	89	54	75	25	54
107	rampi*********	59	D	89	57	68	25	57
108	foxandf************	59	D	92	46	85	25	50
109	mcmf*******	59	D	79	43	85	10	89
110	edmons*********	59	D	77	58	90	18	50
111	cben*******	59	D	94	59	78	33	23
112	foleyp**********	58	D	87	40	80	48	35
113	coloradoe****************	58	D	92	18	100	30	62
114	morris***********	58	D	89	39	68	26	78
115	wjblanc***********	58	D	86	22	80	33	83
116	jeffre*********	58	D	92	37	60	25	92
117	vogel*******	58	D	87	28	73	18	100
118	aavla*********	58	D	87	46	73	10	83
119	dedica**********	58	D	92	45	68	18	77
120	estatela*************	58	D	86	49	90	18	43
121	cunning************	57	D	84	42	100	25	28
122	oag.******	57	D	72	43	73	18	93
123	cohena**********	57	D	77	46	75	10	90
124	srlaw*******	57	D	72	51	63	25	80
125	hopew*********	57	D	81	63	55	23	64
126	heartlan**************	57	D	84	48	63	10	93
127	lawoffice****************	57	D	89	22	90	33	60
128	johnso***********	57	D	87	46	85	38	21
129	harris***********	57	D	97	38	76	18	63
130	nvba*****	57	D	72	56	85	35	30
131	bakken*********	57	D	84	29	65	26	100
132	thevalle*************	56	D	89	55	65	50	8
133	danala**********	56	D	82	49	70	10	77
134	hmfl******	56	D	79	44	75	25	63
135	ljenni**********	56	D	89	44	55	26	73
136	duncanada**************	56	D	81	42	75	18	71
137	corre********	56	D	86	32	65	33	76
138	whitfi**********	56	D	81	45	78	18	62
139	stuar********	56	D	81	40	78	10	78
140	huizen*********	56	D	84	46	95	25	23
141	dap****	56	D	89	59	70	25	30
142	pierce**********	56	D	82	32	85	10	84
143	mortone***********	56	D	81	60	85	25	21
144	lifegen************	56	D	89	42	83	18	49
145	montanaes**************	56	D	69	49	90	35	33
146	ma-nhes***********	56	D	72	49	65	10	95
147	taylorl*************	56	D	94	40	60	26	67
148	daytonesta*****************	56	D	86	32	78	26	68
149	gkh****	56	D	84	59	55	33	47
150	aspenlega**************	56	D	78	42	90	28	45
151	randall*************	56	D	81	57	78	28	26
152	daviesa************	56	D	92	43	55	10	90
153	martinso**************	55	D	87	40	63	18	76
154	gaestat*************	55	D	62	62	83	26	32
155	theusla************	55	D	89	25	83	33	54
156	rudmanw***********	55	D	80	30	100	10	63
157	trustandes****************	55	D	82	39	83	28	42
158	collens*************	55	D	94	53	75	15	35
159	laider**********	55	D	89	61	70	20	27
160	uptonh***********	55	D	83	28	95	10	67
161	walkin*********	55	D	87	16	80	18	94
162	pierr********	55	D	91	42	80	25	32
163	bismar*********	55	D	77	48	65	36	50
164	laitur**********	55	D	89	50	60	18	60
165	nwesta*********	55	D	94	33	85	33	30
166	skinne***********	55	D	79	59	61	10	65
167	heiligma*************	55	D	82	30	68	10	100
168	cutler*********	55	D	86	50	70	8	64
169	legacy***********	55	D	84	45	85	25	33
170	milleresta*****************	54	D	84	53	75	18	38
171	gawth*******	54	D	81	42	83	10	55
172	hawaiit***********	54	D	71	77	46	15	54
173	hhla*******	54	D	72	54	68	10	73
174	comple***********	54	D	64	50	80	40	30
175	david*********	54	D	81	52	83	33	12
176	helton***********	54	D	84	49	68	26	41
177	sulliv***********	54	D	74	41	85	10	68
178	pencea*********	54	D	84	31	58	18	95
179	estateplan******************	53	D	74	67	60	25	30
180	sotola*********	53	D	86	45	80	10	42
181	kocia********	53	D	77	37	55	10	100
182	angela**********	53	D	79	44	63	18	67
183	franke***********	53	D	69	58	85	10	36
184	ncol******	53	D	69	52	53	10	90
185	lkpf*******	53	D	74	49	73	35	26
186	pile*******	53	D	94	20	90	41	23
187	drm****	53	D	84	38	55	10	91
188	estateande****************	53	D	79	61	60	10	52
189	riefko*********	53	D	85	21	41	46	90
190	elderla************	52	D	67	49	71	18	56
191	meurerl*************	52	D	97	0	70	33	82
192	schwartza**************	52	D	84	53	68	28	15
193	tanko*******	52	D	81	52	55	10	64
194	elderla*************	52	D	69	56	73	10	53
195	cosne********	52	D	84	44	65	38	26
196	gevurtz***********	52	D	67	52	75	25	38
197	texast***********	52	D	74	42	75	10	67
198	bpfle*******	52	D	72	52	53	20	64
199	gth-*******	52	D	69	40	73	35	44
200	fopw*****	52	D	76	45	50	10	93
201	cl-l******	51	D	89	43	83	25	6
202	estatep*************	51	D	87	60	73	10	13
203	mcbray**********	51	D	71	38	80	41	20
204	estatepl*************	51	D	86	50	73	10	32
205	crossl***********	51	D	97	27	65	25	47
206	sandah***********	51	D	91	53	73	18	11
207	fred*******	51	D	81	29	70	10	77
208	morton**********	51	D	76	59	60	10	50
209	woodsf*********	51	D	79	42	55	8	78
210	northernvirgi***********************	51	D	79	47	60	25	44
211	lrw-*******	51	D	86	31	70	10	64
212	chapma***********	51	D	69	47	63	10	70
213	courts***********	50	D	69	49	56	25	50
214	attorne***********	50	D	82	15	70	10	93
215	deanm*******	50	D	89	38	78	10	32
216	tuohyla************	50	D	84	51	73	18	12
217	kream*********	50	D	69	60	60	10	47
218	formy********	50	D	89	51	68	25	8
219	milvi********	50	D	81	47	85	10	17
220	norrism*************	50	D	59	45	85	26	33
221	eastbu**********	50	D	74	33	75	10	64
222	jolleyl***********	50	D	81	59	63	10	27
223	estateprese******************	50	D	79	40	60	18	56
224	dsdle*******	50	D	75	31	60	10	88
225	bakerd***********	50	D	92	11	70	10	88
226	pjil******	50	D	84	0	73	25	88
227	gonzale************	50	D	67	55	58	10	64
228	themcke************	49	F	87	31	63	10	64
229	floridaestat********************	49	F	69	44	50	10	82
230	masl******	49	F	69	22	73	18	75
231	aprilmc************	49	F	74	39	75	10	47
232	bluebi***********	49	F	79	57	56	18	30
233	ncestat*************	49	F	84	52	65	10	28
234	nayl******	49	F	64	64	68	10	29
235	bestla*********	48	F	94	35	43	0	78
236	racin********	48	F	59	49	50	10	77
237	dixiel***********	48	F	84	0	80	33	59
238	mainee***********	48	F	59	58	60	10	50
239	sarahco***********	48	F	54	58	60	10	55
240	legacyla*************	48	F	89	30	78	10	32
241	leroype*************	48	F	69	41	70	10	52
242	probate-*************	48	F	89	13	65	18	67
243	burnsb*********	48	F	70	55	63	10	35
244	langr*******	48	F	72	38	73	10	50
245	grgb*******	48	F	77	21	75	25	50
246	nieble**********	48	F	71	31	70	26	43
247	stephen***********	47	F	72	54	60	0	45
248	ssbl******	47	F	69	49	75	18	18
249	plunket***********	47	F	76	34	55	10	70
250	bryan*********	47	F	69	54	50	10	50
251	nycesta***********	47	F	74	53	68	10	25
252	robbins*************	47	F	87	34	53	10	59
253	estrel*********	47	F	84	15	60	10	82
254	southerne****************	46	F	74	51	58	10	33
255	aharri**********	46	F	80	44	60	30	9
256	steins***********	46	F	79	28	55	18	55
257	dkla*******	46	F	81	40	70	0	40
258	michigane**************	46	F	91	0	65	33	56
259	blazeka***********	46	F	68	46	68	10	38
260	johnpar************	46	F	71	41	75	10	29
261	lambro***********	46	F	74	33	60	18	48
262	wiestatepla******************	46	F	74	31	50	33	44
263	lawyers.l**************	45	F	84	0	65	10	85
264	draze********	45	F	75	7	55	18	89
265	skls*******	45	F	57	40	66	25	38
266	sagw*******	45	F	81	46	63	10	18
267	jmarsd*********	45	F	69	43	75	10	23
268	gpn*****	45	F	64	35	50	0	90
269	tn-eld*********	45	F	76	27	55	17	58
270	dins*****	45	F	77	18	53	10	82
271	steptoe************	45	F	81	23	65	10	53
272	stonele************	44	F	82	46	30	0	64
273	linda********	44	F	57	25	55	10	88
274	giudit*********	44	F	79	23	75	10	38
275	rsjatt**********	44	F	76	17	60	18	60
276	vandahl***********	43	F	76	17	40	30	64
277	clapp-*********	43	F	81	30	50	10	50
278	sosina*********	43	F	72	20	75	18	33
279	willsan***********	43	F	64	24	51	10	82
280	yanowi*********	43	F	86	16	85	18	10
281	wardan**********	43	F	87	40	55	10	14
282	lawye*********	43	F	76	40	63	10	22
283	lesli*********	42	F	60	44	70	10	23
284	gfml******	42	F	76	34	60	10	26
285	knauf*******	42	F	59	48	65	10	19
286	chadand************	42	F	71	29	50	10	55
287	estateplannin************************	42	F	58	33	65	10	46
288	leblan**********	41	F	66	46	40	0	55
289	davidw**********	41	F	82	0	73	18	45
290	lancas**********	41	F	71	34	65	10	19
291	remin*******	41	F	76	34	71	10	7
292	soundesta**************	41	F	64	34	60	10	36
293	hkwyo*******	41	F	83	3	71	10	50
294	wyotrus*************	41	F	61	30	50	10	60
295	glsl******	41	F	74	37	53	10	29
296	dcaffor************	41	F	69	34	40	0	70
297	shulma***********	41	F	81	15	80	10	20
298	clinew***********	40	F	40	23	45	10	100
299	utahesta**************	40	F	49	33	70	10	40
300	murphy***********	40	F	59	40	73	10	12
301	ialaw********	39	F	64	52	48	0	24
302	maheritag**************	39	F	74	0	68	10	58
303	hagest*********	39	F	79	16	60	26	10
304	nclawsp*************	39	F	60	24	43	10	69
305	ferra*********	39	F	89	0	55	10	57
306	kirka*********	38	F	44	57	18	0	75
307	durr*******	38	F	71	1	63	10	60
308	frga*******	38	F	79	7	65	10	35
309	gray-r***********	38	F	59	4	50	10	91
310	ccha*******	38	F	79	19	55	10	31
311	trust*******	38	F	74	0	85	10	30
312	cooktil***********	38	F	71	21	50	10	44
313	legacylawg****************	37	F	69	29	60	15	4
314	mgla*******	37	F	57	28	31	0	82
315	altmana*************	36	F	81	32	40	0	24
316	stles********	36	F	47	16	70	10	46
317	estateplan*****************	36	F	59	0	58	10	73
318	osba*****	36	F	59	0	70	20	41
319	wveld*********	36	F	54	36	50	10	27
320	bowle*********	36	F	61	10	65	18	29
321	flori*********	35	F	57	8	80	10	27
322	kirtonm***********	35	F	66	19	60	10	22
323	mbb****	34	F	66	15	48	0	47
324	jonesw*********	34	F	59	20	50	10	32
325	wdce******	34	F	54	17	55	10	38
326	azba*****	33	F	74	0	55	18	27
327	thomas*********	33	F	50	45	43	0	24
328	mcvp*****	33	F	49	21	50	10	40
329	anchoragee*****************	32	F	30	29	28	10	75
330	mich*******	32	F	64	0	73	10	14
331	mitchellw**************	31	F	72	0	60	10	20
332	treatl**********	31	F	47	0	75	10	32
333	ansel*******	28	F	35	21	43	10	33
334	willstrus**************	28	F	49	0	68	10	18
335	juliad**********	16	F	42	0	35	0	4

Estate Planning Website Audit Report

Overview

Summary Scores

Key Findings

What This Means

Key Takeaways

How to Improve Your Score

Score Distribution

AISO Score Ranges

Grade Distribution

Dimension Breakdown

Full Results

Frequently Asked Questions

What is the average AISO score for estate planning websites?

How do estate planning websites perform on accessibility?

Are estate planning websites ready for AI search engines?

What is the biggest weakness for estate planning websites?

How can I check my own website's score?

Methodology

SEO (Technical Search Optimization)

Readability

Engagement

AEO (AI Engine Optimization)

WCAG (Accessibility)

How Does YOUR Estate Planning Website Score?