A
AISO Studio

Is your nutrition / dietitian website keeping up? Here's what the data shows.

Nutrition / Dietitian Website Audit Report

We scanned 311 nutrition / dietitian websites across the United States to benchmark their performance for search engines, AI answer engines, and accessibility.

Industry: Fitness & Wellness · Sample size: 311 sites · Scan date: March 14, 2026

Overview

The nutrition / dietitian industry faces a clear challenge online. Most websites in this space score well below what search engines and AI systems need to surface content. The average AISO score across all 311 sites is just 46 out of 100. That is a low bar. It also means there is a big opportunity for businesses that invest in their web presence now.

The strongest area for nutrition / dietitian sites is SEO, with an average of 71. The weakest area is AEO, at just 15. According to Google's SEO documentation, sites that fail to meet basic technical standards risk losing visibility in both traditional and AI-powered search results.

What does this mean for your business? If your site scores above 46, you are already ahead of most competitors. If it scores below, you risk losing traffic to rivals who fix these issues first. According to the W3C Web Accessibility Initiative, accessible websites also reach a wider audience and reduce legal risk.

Key insight: 63% of nutrition / dietitian websites score below 50. The majority of sites in this vertical are underperforming across multiple dimensions.

Summary Scores

46

AISO Score

71

SEO

29

Readability

64

Engagement

15

AEO

62

WCAG

Key Findings

63%

Score Below 50

More than half of sites in this vertical are underperforming.

43%

Missing Schema Markup

These sites have no structured data, making them harder for search engines and AI to understand.

19%

No Open Graph Tags

Without OG tags, shared links on social media appear without rich previews.

What This Means

These findings tell a simple story. Most nutrition / dietitian websites were built without modern optimization in mind. They load, they look fine, but they fail to communicate with the systems that drive traffic today.

Search engines need structured data to understand your pages. AI answer engines need clear, direct answers to cite your content. Screen readers need proper HTML to serve users with disabilities. Missing any of these means missing out on visitors, customers, and revenue.

Key Takeaways

After analyzing 311 nutrition / dietitian websites, here's what stands out most. These are the three most important points from the data.

  1. Most sites score poorly overall. An average AISO score of 46 means the typical nutrition / dietitian website misses more than half of what modern search and AI systems look for.
  2. AEO is the weakest link. At just 15 on average, this dimension drags down overall scores. Fixing it first gives the biggest return.
  3. Basic technical issues are widespread. 43% of sites lack schema markup. 19% have no Open Graph tags. These are quick wins that most sites have not addressed.
Bottom line: The nutrition / dietitian industry is behind on web optimization. Early movers who fix these issues will gain a real edge in both search rankings and AI visibility.

How to Improve Your Score

Want to beat the average? Follow these steps in order. Each one builds on the last. Start with the basics and work your way up.

  1. Step 1: Fix your technical SEO. Add a meta title, meta description, and canonical URL to every page. Add schema markup using JSON-LD. Add Open Graph tags so your links look good when shared. These changes take less than an hour and have an immediate impact.
  2. Step 2: Improve readability. Rewrite your main pages at an 8th grade reading level. Use short sentences. Use simple words. Break up long paragraphs. According to Google, clear and simple content performs better in search results.
  3. Step 3: Add engagement elements. Use headings, bullet lists, bold text, and blockquotes. Add images with descriptive alt text. Make your content easy to scan. Visitors decide within seconds whether to stay or leave.
  4. Step 4: Optimize for AI engines. Add a FAQ section to your key pages. Use direct answer formats. Define what your business does in one clear sentence at the top of your homepage. AI systems like ChatGPT and Perplexity prefer content that gives a straight answer.
  5. Step 5: Check accessibility. Run a WCAG audit. Ensure all images have alt text. Check that color contrast meets minimum ratios. Use semantic HTML elements like headings, lists, and landmarks. According to the W3C, over one billion people worldwide live with some form of disability.

Score Distribution

The charts below show how scores are spread across all 311 sites. The histogram groups sites by score range. The grade chart shows how many sites earned each letter grade. A score of 80 or above earns an A. Below 30 is an F.

AISO Score Ranges

0-9
0
10-19
0
20-29
7
30-39
55
40-49
133
50-59
102
60-69
13
70-79
1
80-89
0
90-99
0

Grade Distribution

A
0 (0%)
B
1 (0%)
C
13 (4%)
D
102 (33%)
F
195 (63%)

Dimension Breakdown

Average scores across all 311 nutrition / dietitian websites for each scoring dimension.

SEO
71
Readability
29
Engagement
64
AEO
15
WCAG
62

Full Results

The table below lists all 311 websites ranked by their overall AISO score. Each row shows the total score, letter grade, and individual dimension scores. Use it to see how sites in the nutrition / dietitian space compare against each other.

Domains are partially blurred to protect privacy. Scores range from 0 to 100. Higher is better.

#DomainScoreGradeSEORead.Eng.AEOWCAG
1katebroc**************71B87557053100
2rdnnutriti****************67C9452802594
3allisonsch******************65C89391003375
4wwhea*******65C8957901083
5rootedr*************64C9231903291
6health**********64C9242703889
7azdiet**********63C8960851864
8ohs*****62C7546784080
9twu****62C90288328100
10health*********61C9238732590
11sear******61C8650901073
12carlaminu***************61C7958602890
13desertd*************60C9248683557
14alliednut**************60C7979751050
15nutrit*********59D1000907342
16saintal***********59D7450801090
17nutrition**************59D9234751890
18mas*****59D79505818100
19mcdaniel*************59D8158802647
20northernnu****************59D9419853873
21lakesh*********57D8436801880
22frankfor*************57D8230851095
23teppern************57D8450801856
24ridgevi*************57D77397310100
25nutriti*************57D8944701084
26medici**********57D8923851885
27lifestyle***************57D7948601890
28honestnu*************57D8454731067
29doh.******57D6253681891
30rerootn************56D8453602557
31uchea*******56D8735801082
32idahonutri******************56D7157601090
33nutritio**************56D8153702553
34mercy*******56D8432751092
35localdi************56D8936901060
36wellnessr**************56D8435801873
37healthc************56D8245682864
38sidebysid**************55D8425852568
39florid***********55D8927851079
40adashof*************55D8156752535
41bestwi***********55D8429751880
42staging.f****************55D7038533888
43ukhealt*************55D8934732067
44atkinsonfa****************55D8438602578
45nutriti************55D5463703354
46kaylajess***************55D8146952522
47vaphys**********55D8447801055
48dietitia**************54D8255551073
49ude*****54D7427903353
50eckenrod**************54D9443602550
51mfhc*******54D8245581082
52healt*********54D6731851090
53eatri*********54D7646901047
54wexnerme*************54D7643732553
55nutrition****************54D8954801821
56healthyho**************54D7448901050
57nourishto***************54D8631702663
58saltlaken****************54D7258652546
59dinin*********54D7912802597
60stjoh*********54D7745751858
61myort*********53D8520606345
62csu*****53D6918752891
63manhatta*************53D7547551880
64nkche********53D8434651083
65baptis***********53D7750551871
66lifebri*************53D6732731889
67nouris**********53D8455751828
68sanfor***********53D7954431086
69provi*********53D7928681095
70texnut**********53D7744702553
71hsvnutriti****************52D8429751076
72anderson**************52D7265601050
73dietiti************52D8742752525
74thetast************52D6459731841
75mnonc*********52D8227801073
76singingriv******************52D8410752680
77merc*****52D6946652857
78lcnutri*************52D8930833027
79radiantn**************52D865460064
80wholehealt****************52D8151751041
81907nutriti*****************51D7958751026
82csus*****51D60166533100
83eatrigh************51D7445601075
84eatrigh***********51D6743681075
85christi***********51D8951701027
86iowac*********51D7216653882
87manhattann******************51D7744501086
88crystal***********51D8124732564
89owensbo************51D9212631891
90mccaskillf*****************51D8430551089
91healthpl**************51D55475810100
92nmrd*****51D8939652041
93med.o*******51D6432901857
94eatrigh*************51D7441781846
95stcharles**************51D7624652082
96tnnutriti****************51D7945551075
97whs****51D6641731859
984td*****50D8436652540
99useno*********50D861895437
100kellye**********50D8744502053
101luriech***********50D8425851055
102dcho******50D7433701070
103chron*********50D8222631880
104corenut************50D8915852545
105muhea*******50D7443651850
106realnutrit*****************50D6944551078
107bitterroot****************50D8135501878
108eatrigh***********50D6033731875
109nutriti*************50D7927781067
110providersfo******************50D7917602586
111upm*****50D6936601091
112errin*********50D7449602044
113nutriti***********50D8223751073
114sent*******50D7227651090
115medici**********50D7721631886
116preheal***********50D7625682075
117eastalab*************49F6937451889
118ech*****49F5748482573
119eatrigh*************49F7443602540
120nutsp*******49F7432702550
121westcentral******************49F4260531873
122myres*********49F970683064
123dartmouth**************49F7722601092
124nutritiou**************49F7944681042
125merc*****49F7954501050
126trinit***********49F6937652553
127oreg******49F6722803550
128brittan************49F5756751043
129monume*********49F7949501850
130sdst*******49F6726651093
131nashvillenu*******************49F735955844
132uvmhe********49F7712751090
133wv.***49F6941801044
134cchw******49F7937702532
135risenut*************48F7639632535
136hospital**************48F7219751080
137kum*****48F5140681083
138dietit***********48F860902650
139maineh*********48F772751892
140chesapeak**************48F863753070
141corewel***********48F840704064
142uofmhea***********48F6440581077
143henry********48F6438651069
144nanette***********48F6653501850
145eatri*********48F8124901040
146children*************48F7422552580
147ssmhe********48F6950531063
148llr.******48F5026702091
149horizonnutr*******************48F7439551860
150dietiti*************48F7748611042
151dph.ge*********47F7926810100
152edrd*******47F740801094
153dietetic*************47F5741501091
154kansascit**************47F7933601057
155health.************47F6638751050
156dietitia*************47F7412681091
157eatri*********47F5241601080
158pnom*******47F6937651057
159nyp****47F8619581075
160nutritions****************47F6957451055
161carolinag**************47F8131551064
162fcs.t*******47F62226010100
163aurorah*************47F8034431082
164aquietpla****************46F6439681843
165nahea*******46F6932431090
166orland***********46F779551890
167healt*********46F6422601089
168merithea*************46F5026751085
169nebras*********46F6739531067
170frh*****46F5935651067
171cehs.*******46F6026601092
172uthealt***********46F849681075
173tanner**********46F8927701828
174dcheal*********46F5741581070
175dpr.de**********45F7718801050
176stvincents****************45F6723801050
177dietit***********45F665660041
178boise*********45F5239451092
179k-st*******45F62205510100
180lexingt************45F716751079
181eatwe********45F4943581069
182nutritionf****************45F7927701043
183lasvegas**************45F6335651057
184nourishe**************45F6427851829
185monhe********45F770781871
186findcl*********45F8510483064
187nourishe*************44F7748401540
188rockymoun**************44F7717551078
189thoc*****44F6217751067
190faynut**********44F792385252
191dietitia**************44F7329601845
192stluke***********44F7421502064
193idfpr.i***********44F749751064
194cmh*****44F7630701038
195frr*****44F6419531090
196nutrit**********44F6640401069
197caringc*************44F6514561092
198memphisnu****************44F764155050
199happyb**********44F6636501067
200dsps*******44F5727581082
201codyregi**************44F6124651069
202eatright*************43F5452251078
203womensh***********43F820681071
204nutritionce******************43F7918501071
205nutrig*********43F7438551038
206health***********43F6924381092
207sph.t*********43F6019702053
208dhhs*******43F6720751837
209mywholeli****************43F6026611071
210fullynouri*****************43F793230090
211nwdiet*********43F7915581067
212eatri*********43F4540511871
213nutritio**************43F6227651846
214froed********43F6421501083
215topnutrit***************42F741780332
216sutter**********42F7705010100
217quee******42F647801060
218woma******42F6223651061
219hattiesb*************42F6295310100
220nyula*********42F6940601027
221mmcl*****42F7217651054
222rld.******42F7110651071
223livewelln**************42F4557331067
224sdbm******42F4735681055
225eatrigh************42F5930601057
226boed.a**********41F5441501050
227wregi********41F5223601075
228hartford**************41F676751062
229idahofallsc********************41F6522781033
230umm*****41F7434310100
231newroo***********41F6721451075
232twincities****************41F691681073
233merithea**************41F4727601860
234snhhe********41F5716701062
235ndbo******41F6928601044
236nycnutr************41F663675109
237eatrigh***********41F4224682650
238associate****************41F664855032
239eatri*********41F4435751040
240uceb*****41F7114701840
241mcs.******41F5234781031
242sustained***************40F7123481058
243nmh*****40F7912501064
244barrett************40F5518501082
245lifenut************40F5245501043
246eatri*********40F82058077
247bmhv*****40F670681070
248ivinson************40F796531067
249pinneydave******************40F843155029
250archil*********39F7416751021
251ctnutritio****************39F644348038
252watson**********39F4926552840
253uih*****39F670531085
254greatri*************39F7215581050
255mercy********39F620581087
256branznutri******************39F910681823
257hoskins************39F822481857
258vita*******38F6242431621
259uconnh*********38F6517502048
260eatrig***********38F5517531069
261doherty*************38F840801019
262chcc******38F6928431047
263op.ny*******38F550581092
264essenti***********38F7119601031
265clearcre*************38F684733043
266ouhea*******38F640651070
267lauren-feld******************37F740431075
268providers.n*******************37F6723601024
269mountn**********37F739601044
270eatrigh*************36F570801836
271healthc*************36F490581083
272mhealth************36F5011501077
273sphea*******36F640601064
274cabine**********36F690751822
275nnhl******36F742855018
276vernonnut****************36F542875109
277eatrig**********36F4025682029
278cornerston****************36F6133451027
279tdlr.*********36F490581082
280evolut*********36F690851024
281marywashin******************36F5615581050
282azcare***********35F690601835
283contempora******************35F455625046
284advocat***********35F650431864
285mgm*****35F620581059
286maineeati***************35F681241067
287tidewate**************35F5723601026
288billing***********34F6414631023
289eatright**************34F4216701040
290lbed*****33F4714681029
291covenant**************33F4720751013
292rdnth*********33F722825830
293eatwe********33F4921581031
294eatri*********33F456601056
295thetanker**************33F600561050
296nodietd************33F722540818
297marshal***********33F5211731022
298eatri*********32F4911351067
299alissapalladin**************************32F71645050
300hawaiipac**************32F520651043
301berry*********32F720401543
302healthcar***************30F4911501033
303peachy-*************30F722025038
304natsci**********30F450331082
305mn.***29F127215040
306eatri*********29F400431070
307rinutrit**************29F59045054
308dietet***********29F3513501047
309eatri*********28F4912501018
310bdn.******27F2416551033
311eatri*********27F400701812

Frequently Asked Questions

What is the average AISO score for nutrition / dietitian websites?

The average AISO score for nutrition / dietitian websites is 46 out of 100. This is based on a scan of 311 sites in the fitness & wellness industry. The score combines five dimensions: SEO (71), readability (29), engagement (64), AEO (15), and WCAG accessibility (62).

How do nutrition / dietitian websites perform on accessibility?

The average WCAG score is 62 out of 100. Many nutrition / dietitian websites still lack basic accessibility features like alt text on images, proper heading structure, and sufficient color contrast. Improving accessibility helps you reach more users and reduces legal risk.

Are nutrition / dietitian websites ready for AI search engines?

Not yet. The average AEO score is 15 out of 100. AI engines like ChatGPT, Perplexity, and Google AI Overview need structured data, FAQ sections, and direct answer formats to cite a website. Currently, 43% of nutrition / dietitian sites have no schema markup at all.

What is the biggest weakness for nutrition / dietitian websites?

The weakest dimension is AEO, with an average score of just 15. This represents the area where nutrition / dietitian websites have the most room to grow. Focusing improvement efforts here will have the largest impact on overall scores.

How can I check my own website's score?

You can run a free audit on any website using AISO Studio. Enter your URL and get a full breakdown of your SEO, readability, engagement, AEO, and WCAG scores in under a minute. No signup required.

Methodology

We score each website across five areas. The AISO Score is a weighted mix of all five. It shows how well a site works for both people and AI systems. Here is what each area measures.

SEO (Technical Search Optimization)

Checks meta titles, descriptions, canonical URLs, schema markup, Open Graph tags, heading structure, and other signals that help search engines crawl and index a page.

Readability

Measures the Flesch Reading Ease score, average sentence length, and word complexity. Higher scores mean the content is easier for the public to read and understand.

Engagement

Looks at content formatting: headings, lists, bold text, blockquotes, images, and other elements that make content easy to scan and read.

AEO (AI Engine Optimization)

Checks how well content is set up for AI answer engines like ChatGPT, Perplexity, and Google AI Overview. Looks for direct answer formats, FAQ sections, and clear definitions.

WCAG (Accessibility)

Tests for Web Content Accessibility Guidelines compliance: color contrast, alt text, ARIA labels, semantic HTML, and keyboard navigation support.

How Does YOUR Nutrition / Dietitian Website Score?

The average nutrition / dietitian website scores 46/100. Run a free audit to see where you stand and get actionable recommendations to improve your search visibility, AI readiness, and accessibility today.

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